Social Media Channels: Can’t We Just Pick One?

In this age of so many social media platforms, can you just pick one that you're on and ignore the rest? How important is it to "be everywhere"?

With the amount of social media channels out there, it seems impossible to be on all of them AND  spare time to, you know, write. It may seem like you HAVE to be on every single social media channel in existence, but let’s be honest, no one has time for that.

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